LEONIDAS ESQUIRESelected WorksPrivate Commissions

PRIVATE COMMISSIONS

Begin a
Commission.

Your product already has a form. Give it a language worthy of it.

THE PREMISE

You do not need to arrive with the right words. Finding them is the work.

WAYS TO WORK TOGETHER

Choose the depth.
We find the language.

01

The Phrase

From $2,500 USD

A signature slogan, line, or verbal nucleus.

A good fit when

For a founder or team with a clear direction who needs one defining expression for a brand, product, or campaign.

Starting scope

Three candidate expressions, one final signature line, a usage note, and two refinement rounds on the selected direction.

02

The Voice

From $6,500 USD

Tone, vocabulary, messaging language, and signature expressions.

A good fit when

For a brand that needs a consistent way to speak across its website, packaging, campaigns, and customer touchpoints.

Starting scope

Three messaging pillars, voice and tone guidance, five short example applications, a final guide, and two consolidated revision rounds.

03

The Collection

From $12,500 USD

Naming and language for a product family, launch, capsule, or luxury line.

A good fit when

For a team introducing related products or experiences that need distinct names and a shared verbal world.

Starting scope

One selected naming system for up to three related products, a collection line, short product descriptions, and two refinement rounds.

04

The House

From $25,000 USD

Complete verbal identity: positioning, naming architecture, campaign language, packaging copy, and creative direction.

A good fit when

For a new brand or a substantial repositioning that needs its core meaning and language developed as one coherent system.

Starting scope

Positioning, one masterbrand name, architecture for up to three related names, a signature line, voice guidance, a brand story, and three agreed copy applications. Two revision rounds at each approval stage.

Not sure which depth fits? Choose the closest option in your brief and describe what you need. We can refine the scope during review. Use the Commission Scope Finder ↗

WHAT HAPPENS NEXT

From first words.
To a shared direction.

A commission begins with understanding. Here is how your brief can become a working relationship.

  1. Brief review

    Submit the brief below. You will receive an acknowledgment with your inquiry reference. I review your goals, the work required, and availability, and aim to respond within two business days (Monday–Friday, excluding U.S. holidays).

  2. Discovery conversation

    If there is a potential fit, we arrange a conversation to explore your audience, ambition, applications, timeline, and the language your project needs.

  3. Your proposal

    Where there is a shared direction, you receive a written proposal outlining the scope, deliverables, schedule, investment, and applicable usage or exclusivity terms for review.

  4. Project start

    Once we have agreed on the proposal and completed the required agreement and any initial payment, we confirm the start date and begin the creative work.

Submitting a brief is an inquiry, not a booking or commitment. No payment is collected through this form; project acceptance and timing are confirmed separately.

Begin with your brief

THE COMMISSION BRIEF

Tell us what exists.
Tell us what it should become.

Engagements are scoped according to depth, category, applications, and required exclusivity. This brief begins the conversation.

01 You
02 The Commission

The object can be physical, digital, experiential, or still conceptual.

03 The Ambition
WHAT HAPPENS NEXT

Your brief is saved for review, and an acknowledgment is sent to the email you provide. I aim to respond within two business days. No payment is collected here.

Most branding begins with what a brand should look like.

We begin with
what it should mean.